The 15th Annual Genesys Partners Venture Dinner — Gen XV– Monday night at the Union League Club in New York attracted more than 100 venture capitalists, investors, journalists, entrepreneurs, and industry executives. As always, Jim Kollegger — CEO of Genesys Partners and one of the pioneers of the information industry — was an elegant master of ceremonies. He introduced the various sponsors, next day panelists for the SIIA Conference, several startup CEO’s, and a few of us who have been around the block a few times, each to make some comments.
Like a broken record, I offered the normal upbeat view of the future of the Internet but prefaced my remarks by asserting that we are only 5% of the way there. In other words, of all the things that could be done on the Internet that would save us time and make our lives better, only 5% of them are there. It may sound low but consider retail e-commerce. Although there has been continuous and steady growth of retail e-commerce it still represents just over 3% of total retail (as of the end of October). Why isn’t it 25% or more? Much written about that here at patrickWeb but the short version is that there are still a lot of lame web sites. “Click here for the location of our nearest dealer where you can buy the product you just found” or “Click here to download this form and fax it to us”. And of course there are the ubiquitous clipboards at doctor offices where we take a pen and write information that they already have.
I described one man’s view of the evolution of the Internet including the seven characteristics below. This parsed way of looking at the Internet has served me well for quite a few years. The things going on under each area continuously change and Jim asks me once a year to do a thumbnail sketch of my latest thinking.
Fast
Broadband in the U.S. is not a pretty story compared to other parts of the world. The problem is that there are too many lobbyists and the FCC is a political organization. I was in Greenland this past August. It is three times the size of Texas, has no trees, and only 50,000 people. The entire population has access to the Internet. When the chairman of the FCC was asked by CNBC why the U.S. was not even in the top ten countries of the world in terms of broadband availability, his reply was that there many rural parts of America!
Always On
WiFi is becoming more and more a part of the fabric of the world. Hospitals will soon be replacing their infusion pumps with WiFi infusion pumps that will enable hospital administrators to know where the pumps are, which ones need maintenance, and even allow doctors to adjust drop rates of intravenous solutions via the Internet WiMax continues to struggle. Some believe it will replace WiFi. My bet is on WiFi.
Everywhere
Cloud computing has become the mainstay for me and for millions. Whether it is gmail or MobileMe the convenience and reliability of the clouds is compelling. The next big wave is enterprise cloud computing. Virtualization is making enterprise servers more scalable, reliable, and efficient than ever. Broadband in the enterprise likewise. Security models allow remote access for telecommuters and AJAX is enabling applications to run in any browser on any kind of computer including mobile.
Natural
Social networking may not be a business model in and unto itself but it is becoming fundamental to all aspects of our economy and society. Integration of social networking with a full range of web applications will evolve to become the primary means of collaboration.
Intelligent
The Semantic Web is the next big turn of the crank. Most web pages have links but do not have context. In other words the words on the page do not necessarily mean anything — but they could. If a web page said “Join us for a concert by The Eagles at Kimmel Center in Philadelphia next Tuesday” that set of words could have a lot of context. Clicking on it could add the concert to your calendar, knowing what “next Tuesday” means. It would also know exactly where the Kimmel Center is and that The Eagles is a performing group that performs a particular genre and your music player would receive a list of suggestions of music they have recorded or links to live concerts under way at the moment. This is the tip of the iceberg. The semantic web will lead us to a point where most of the interactions of web pages will be between computers not between computers and people.
Easy
Technology isn’t the easiest thing at times. There are many dimensions to “easy” but one good example is the Nintendo Wii. At a local senior center, members find the Wii to be their exercise coach. It is not just for kids!
Trusted
This is the big one. Will we trust the Internet? Security technology is available to achieve much higher levels of security than presently deployed both at enterprise and consumer levels. The bigger issue will be privacy. Banks have our personal information and they are using it. Healthcare insurers have more information about our health than our doctors do. Nevertheless, there is much to be optimistic about when it comes to electronic medical records. Maybe 5% of doctors and hospitals use them but this will likely rise fast and the result will be better care, better outcomes, and fewer errors. And, fewer clipboards.